Add Color to your Photos and Videos
Your iPhone hands back photos greyer and flatter than what you were looking at. A grey autumn forest comes back gold and orange, a dull sky turns blue again. Tap once on the White Balance picker, no editing skills needed, and every edit happens right on your iPhone.
Free · No account · No Ai · No watermark · Never a subscription
Trusted by hundreds of photographers
100% on-device — photos never leave your phone
No Ai — real image processing, predictable results
See it in action
Watch a flat, grey photo get its colour back in one tap. The whole edit takes about 30 seconds, start to finish.
Why photographers choose White Balance
Unlike other apps, White Balance does one job — perfect color — and gives you all of it for free. No subscription, no upload, no watermark.
| White Balance | Typical photo editors | |
|---|---|---|
| Price | Free — every editing feature included | $5–15/month subscription |
| Account required | None — edit your first photo in seconds | Sign-up and login walls |
| Where your photos go | Nowhere — 100% on-device processing | Uploaded to cloud servers |
| Video support | Live white balance preview, trimming, and export | Photo-only, or video behind a paywall |
| Watermarks | Never — full-resolution exports, always | Watermarked on the free tier |
| Learning curve | One-tap picker and 13 one-touch presets | Dozens of sliders to master |
| Ai | No Ai — real, predictable image processing | Ai filters that alter your photo in the cloud |
13 one-tap presets for every scene
Sunset Glow, Under The Sea, Autumn Forest and ten more — dial in the right mood instantly, then fine-tune with temperature, tint, and brightness sliders.
Pick white balance straight from your photo
Tap the spot that should be neutral and the app rebalances the whole image — the same selector technique the pro tools use, without the pro-tool menus.
Compare before and after three ways
Split view with a draggable divider, side-by-side, or press-and-hold to peek at the original. Your untouched photo is always preserved.
Create Magical Sunset Moments
Turn heads with eye-catching sunset colors that make people pause. The White Balancer App will help you create stunning golden hour content that attracts new followers.
Golden Hour in One Tap
Warm any photo toward sunset tones with built-in presets — Sunset, Beach, Candlelight, and Indoor. Get the golden glow while keeping the subtle color gradients that make warm photos truly spectacular.
Get perfect Colors Like a Pro (But Easier!)
Choose the perfect white balance using an easy gradient picker. Drag once across the warm-to-cool grid and see the change in real time — no editing skills needed.
One-Drag White Balance Picker
Point the magnifier at anything neutral — a white cup, a gray table — and every color falls into place. No complex settings, just precise control that makes food photos and more look right every time, with a live preview as you drag.
Transform Dull Colors into Glowing Paradise
Turn bland shots into winning travel content. Our app transforms ordinary ocean views into glowing crystal-blue waters that make your followers dream of tropical escapes.
Make Ocean Blues Radiate
Stop settling for lifeless water views. See the correction side by side — radiant blue seas and crisp detail, instantly — turning basic ocean shots into winning wanderlust content.
Create Stunning Vacation Photos
Transform your travel memories into award winning shots. Our app helps you capture the perfect vacation vibes that make your followers wish they were there.
Perfect Travel Photos, Compared Live
Drag the split-view slider to compare before and after as you edit. Perfectly balanced colors keep the vibrant atmosphere of your destination — no guesswork needed.
Hundreds of people are fixing their colors with White Balance.
Here is what users say about it.
No Ai
traditional image processing only
Hundreds of users
editing photos every week
100% on-device
photos never leave your phone
No account needed
edit seconds after installing
Frequently asked questions
If you have anything else you want to ask, email us at support@whitebalancer.com. We reply within one business day.
What is the White Balance App?
White Balancer puts the colour back into flat, washed out photos and videos in a few taps, usually in under 10 seconds. Phone cameras guess at the lighting and often guess flat, so the vivid colours you saw come back grey. Tap one neutral point and the real colour returns across the whole shot.
Does the app use AI for processing?
No, the White Balance App does not use AI. It uses proven, traditional image processing to adjust the white balance of your photos and videos, so results are predictable and your images stay yours.
Are my photos and videos processed online or offline?
All photo and video processing happens locally on your iPhone — it even works in airplane mode. Your photos and videos are never uploaded to a server.
Do I need to provide a credit card to use the app?
No credit card and no account are required. Download the app and start editing immediately — every editing feature is free.
Is there a signup or login process?
No signup or login is required. You can start using the White Balance App immediately after downloading, without creating an account.
Is there a monthly subscription fee?
No — never a subscription. All editing features are free, supported by ads. If you prefer, a single one-time purchase of $4.99 removes ads forever. That is the only payment in the app.
How much does it cost?
The app is free: every editing feature is included at no cost, supported by ads. An optional one-time $4.99 purchase removes ads forever — there are no other charges and no subscription.
Will editing my photos and videos affect their quality?
No — the app edits at full resolution and exports without any watermark, so your photos and videos keep the highest possible quality.
Which devices are compatible with the White Balance App?
The app runs on iPhone with iOS 18.1 or later. Please check the App Store listing for specific device requirements.
Can I batch process multiple photos and videos at once?
Currently, the app processes photos and videos individually to ensure optimal results. Your recent edits are saved, so you can quickly reopen and continue any of them.
How can I share my adjusted photos and videos?
Once you have perfected your photo, you can share it directly from the app to your favorite social media platforms or save it to your camera roll — at full resolution, with no watermark.
Is my original photo preserved after editing?
Yes, the original photo remains intact. The app edits a copy of your image, so you always have access to the unedited version.